Product Development
Strong product performance begins with a firm grasp on the competitor landscape and current market trends at work. For nearly 15 years, PayStream Advisors has helped organizations develop successful solutions that meet the needs of their customers. Our consultants conduct a comprehensive functional review that includes a full analysis of areas of strength, performance gaps, and opportunities for improvement. They establish the necessary metrics to identify optimal market segmentation and fee structures for your solution.
PayStream analysts have recently developed a benchmarking and analysis tool called the PayStream Navigator that scores automation solutions in over 14 areas. These areas cover a range of functionality including sourcing and contract management, procurement, accounts payable functions, as well as treasury and c-level management tools such as expense reporting and spend analytics. These categories are further divided into over 100 categories and over 300 functionalities, providing a deep dive into the value of solutions and what they offer end-users.
Demographic Analysis
Knowing the traits of a target customer will drive decisions on how to price the product, where and how to market it, and what features will prove most valuable. At PayStream Advisors, our years of in-depth industry research and end-user surveys provide the basis for a solid strategy to develop the capabilities customers most need in a solution. Our analysts can help software vendors refine their product to meet the needs of the most critical, revenue-driving segment of the market.Do you have a detailed profile of your target customer?
Sales Expansion
Today’s solution providers are faced with a fast-moving, global software industry that is continually being shaped by the growth of cloud-based solutions and open source software. Our analysts are in a unique position to make recommendations on potential strategies for growth, including mergers and acquisitions.
